| WIRRAL WEATHER | Fri 12th March | 8° |  | Sat 13th March | 4° | |
Wirral TV
What is Wirral TV
Wirral TV is perhaps one of the most exciting new media launches to have happened on the Wirral for the past few decades. Launched from a unique partnership of five Community Trusts the new social enterprise hopes to serve the information and entertainment needs of the population of the Wirral through short film.
Wirraltv.net has a broad spectrum of content from social and community issues such as dog fouling to recycling to lighter content such as film festivals, music festivals, sport and horoscopes. There will be a short film for everyone to enjoy no matter what age you are, gender or ethnicity.
Community TV
Wirral TV is Wirral’s new Community TV company. The new Community Enterprise is a Unique Partnership of Five Community Trusts, Lairdside, Beechwood, The Lauries, Leasowe and North Birkenhead.
The new fun & Interactive Website has been designed as an online magazine easy to use and view, hosting Short Films about Life and Lifestyles on the Wirral.
Community TV stations have grown in increasing numbers in recent years to serve the needs for local information. In a recent Ofcom research study of 1400 respondents, over 70% of the respondents stated that watching TV programmes about their local village, town, city or area was important to them.
Wirral TV has hundreds of short films to view on Wirraltv.net:
from Film Festivals to Music Festivals, Food & Drink to Health & Beauty, Community Information to Legal Advice, Local History to What’s On, Story Hours to Entertainment & Leisure and much more.
Social Enterprise
Social Enterprises are companies developed to serve the needs of both communities and the private sector. Wirral TV has a mandate to become self sufficient within a short period and develop income streams which reduce its reliance upon funding.
The pilot project for Wirral TV, followed a feasibility study in 2006 which was commissioned in 2005 by Birkenhead Community Regeneration Partnership. Funded by Jobcentre Plus, the pilot was designed to look at the potential employment and training that might be developed through the community use of new media.
The pilot, managed by Birkenhead Sixth Form College and co-ordinated by Bright Field was funded by local regeneration initiatives matched by Objective 1 European Social Funds. The project was designed to provide both employment and training for local residents from some of Wirral’s most deprived communities.
Our Objective for Wirral TV is to be self funding as soon as possible thus enabling further employment, training and mentoring opportunities in media for the Wirral Community.
Training
Wirral TV now has media equipment in six centres across the Wirral and two fully equipped iMAC networks for use by the wider community to make short films about issues that interest and concern them.
The film & Media training facilities for Wirral TV are located in the Head Office of Wirral TV at Royal Standard House, alongside an editing suite.
We have recently started an Adult Enterprise Mentor Programme for trainees and volunteers from the community. This project is managed by a Wirral based independent commercial production company who make broadcast programmes for Granada TV. The idea behind the course is to prepare the participants for new employment opportunities, enable new enterprise creation and promote further learning and skills opportunities for each of the participants. Importantly the course provides hands on skills in film making from camera craft to managing audio, lights, locations and editing all the key core skills required for commercial film making. The course promotes confidence building amongst the participants and the individual Mentors have a hands on relationship with all programming initiatives helping all of the participants to make the most of each film making opportunity.
Training Courses
Wirral TV will also be offering short three day Media training for organisations and individuals. This comprehensive course will include:
How to construct and send press releases; How to prepare for radio and television interviews; Crisis Media Management Public Relations.
Course places will be limited to twelve people on each course, to ensure the participants obtain the best possible training and will take place over a three day period.
For more information about this course please contact Diana Tuohy on 0151 644 4512
Advertising
Wirral TV offers a whole host of opportunities for companies to become involved with Wirral TV and reach out to a potential audience of over 330,000 residents within the Wirral Peninsula including:
• Film Commissions
• Advertorial Opportunities
• Sponsorship Opportunities
• Banner, Sky Scraper and Tile Website Advertising
• Click Through Web Advertising Opportunities
• Assessment of Funded Projects for Evaluation Purposes
• Vox Pop & Customer Feedback Research
• Filming of Training, Seminars and Conferences with Secure Password Protected Web Hosting to review at a later date the content of the training course or seminar / conference etc
